What Is Bus Advertising

Understanding the importance of brand recognition, the Boys & Girls Club of Moncton has developed a program that provides our sponsors with the unique opportunity to utilize our vehicles to advertise their message. Leveraging the impact and reach of mobile advertising, clients can capture a diverse group of prospective customers. From simple side and front banner advertising to full rear bus wraps with your lifestyle message, there are a myriad of bus wrap options available.

All vehicles operate within Moncton, Shediac Road, Lakeside and Ryder Park, with additional exposure at events and special trips. What better way for thousands of people to see your moving billboard, every day!


Advertising On Our Bus

The Facts

  • Mobile Billboards Boost Name Recognition 15 Times Greater Than Any Other Form Of Advertising (European Outdoor Advertising Association- www.fepe.com)
  • 94% Of Respondents Recalled Mobile Billboards. Of these Respondents, 80% Had Recall Of Specific Ads (Product Acceptance And Research, Inc. www.par-research.com)
  • Mobile Billboards Resulted In An Increase In Sales Of 107% Versus A 54% Increase For Static Billboards (Product Acceptance And Research, Inc. www.par-research.com)
  • 96% Of Respondents Said Mobile Outdoor Advertisements Are More Effective Than Traditional Advertisements (Outdoor Advertising Magazine)
  • Studies Show That Mobile Billboards Have More Than A 90% Recall Rate, Virtually Unheard Of With Any Other Advertising Mediums. (Outdoor Advertising Magazine)
  • Nearly 30% Of Mobile Outdoor “Viewers” Indicate They Would Base A Buying Decision On The Ad They See.(America Trucking Association Study)
  • Generates 2 ˝ Times More Attention Than A Static Billboard. (Perception Research Services - www.prsresearch.com)
  • “Messages on outdoor mobile billboards have a 97% recall rate!” - RYP and Becker Group - http://www.mobileoutdoor.com/DownloadFiles/MOP101.pdf
  • “Studies show that 96% of the viewers of mobile outdoor advertisements say they have more impact than a static billboard” - American Trucking Association Study


Advantages

  • Reaches both pedestrian and vehicular traffic to provide mass reach, typically in densely populated areas.
  • Delivers high-impact frequency as buses travel regular routes.

Our Sponsorship Opportunities

REACH for GOLD
$10,000 per year for 5 years ($192 per week). Includes corporate logo placed in a primary location on the back of the bus. Sponsors name will be used as a Gold level sponsor at all of our events over that 5 year period, four complimentary tickets to our annual fundraising initiative over the 5 year period (estimated value $1000 per year), company logo on Boys and Girls Club of Moncton Website and Stationary and participation in specific fundraising activities.

REACH for SILVER
$5,000 per year for 5 years ($96 per week) – Includes corporate logo placed in a secondary location on the front of the bus. Sponsors name used as a Silver level sponsor in all of our events over that 5 year period, 2 complimentary tickets to our annual fundraising initiative over the 5 year period (estimated value $500 per year) and participation in specific fundraising activities.

REACH for BRONZE
$2,500 per year for 5 years ($48 per week) – Includes corporate logo placed in a third location on the side of the bus. Sponsors name used as a Bronze level sponsor in all of our events over that 5 year period.